Client: Cash App
Creative + Production Studio: Even/Odd
Executive Creative Director: Malcolm Pullinger
Executive Producer: Cayce Cole, Mohammad Gorjestani
Head of Content: Omid Fatemi
Head of Production: Taylor Feltner
Editor: Ashley Rodholm
———————————————-
Animation Studio: Wolf Den
Animation Direction: Gustavo Baltazar
Project Manager: Koala Moredo
Art Direction: Carlos Tsoi, Gustavo Baltazar
Design: Carlos Tsoi, Pedro Murteria, Daniel Duncan, Gustavo Baltazar, Wesley Phung
Animation: Carlos Tsoi, Chris Seneker, Nick Piltch, Daniel Duncan
Modeling: Jason Wright, Pablo Marin
———————————————-
In collaboration with Even Odd Studio and the design team from Cash App, we built a series of videos starring Megan Thee Stallion as the CEO of HotGirl Enterprises. Wolf Den put together a large 3D team for visual concepting, custom 3D Modeling, and elegant 3D Animation execution. Focusing on crypto and financial literacy, as well as insights around Bitcoin stocks, we helped to highlight Cash App’s place in culture and economic empowerment. The videos live on both social media and broadcast channels, for maximum reach.